As the performing arts industry puts the effects of COVID-19 in the past, some of the innovations that sprouted during that time remain more relevant
Category: Feature

The moment a patron takes a seat with your program book is YOUR make or break moment: will that program book leave a lasting impression

It’s time to face the painful truth: you’ve been publishing your program books all wrong! The good news is you don’t have to stay stuck

Many performing arts organizations use printed program books or just post details of future performances on their websites. While this may work to some extent,

It’s no surprise that COVID-19 impacted performing arts ticket sales in a big way. One study found that US box office sales dropped a whopping 86 percent