Many performing arts organizations use printed program books or just post details of future performances on their websites. While this may work to some extent,
Author: Garett
That’s right, CALL! Have you ever picked up your phone, dialed a number, and received a digital program book delivered directly to your phone via
Texting is possibly the simplest, yet most effective way to communicate quickly. Emails may sit in folders for days, or are ignored entirely. QR codes
A performing arts digital program book is a deliverable solution that lets you connect with every member of your audience. As opposed to traditional printed
The audience gathers. The lights go up. And the magic begins… But before any of this comes the program book! A resource and memento for
The COVID-19 pandemic disrupted virtually every industry, including the performing arts. Due to restrictions associated with the pandemic, ticket sales plummeted to an all-time low.
Within the last 18 months, virtually every company had to adopt digital versions of their existing processes. One study from McKinsey shows the pandemic accelerated
When we built Audience Access, we wanted all the features of the printed program books and more. After careful market research and decades of experience, we’ve
It’s no surprise that COVID-19 impacted performing arts ticket sales in a big way. One study found that US box office sales dropped a whopping 86 percent
Your patrons are texting, so why aren’t you? Knowing how to use text message marketing opens the doors to more relationships in more places. Your
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