Few organizations set out to create a 64-page program book. In fact, most program books begin with relatively straightforward objectives. Provide patrons with essential event
Category: Program Book Process
If you walk through most performing arts organizations during program book season, you will find no shortage of activity. Emails are flying. Meetings are being
There is a question that quietly exposes the health of almost any program book process: Who owns it? Not who contributes to it. Not who