For any performing arts organization, the cost of publishing program books has always been a huge cost, as well as a time burden. But with
Author: Garett
Just how much of an impact do printed program books have on the environment? We put together a quick visual to show the impact a
Performing arts organizations that pay attention to how long it takes to produce their program books gain more control over their expenses. Before you commit
Let’s talk sustainability for a moment. Does your performing arts organization have a sustainability strategy when it comes to the energy costs, greenhouse gases, and
Performing arts organizations provide essential services that enrich their communities. Unfortunately, some of the ways that organizations connect to their audiences also contribute to pollution
Many arts organizations operate on minimal budgets. This has been the case since before COVID-19 impacted the theater scene. Monetizing ticket sales for events, whether
Digital program books are an exciting way to combine online marketing with instant customer engagement. Even more exciting is how you manage that digital content.
Technology has opened new doors for advertising, promotion and audience outreach through digital program books. But are you ready to step through those doors? You
As the performing arts industry puts the effects of COVID-19 in the past, some of the innovations that sprouted during that time remain more relevant
When you think of printed versus digital program books, which is the better option? Answer: neither. That’s because every patron is different, and until you can