Wait, what!? That’s right, your tech stack. If it’s not, it needs to be. In today’s digital marketing age, everything your performing arts organization is
Author: Garett
Selling program book advertising is hard. At least, that’s the traditional wisdom if your advertising vehicle is printed program books. And what makes it so
The good news is, there is! And you’ll be in good company with The Kennedy Center and The National Philharmonic who finally saw the light about the cost and
The COVID-19 pandemic accelerated the hybrid trend in performing arts. Even before the pandemic, many arts organizations were experimenting with ways to engage audiences digitally.
Is your performing arts organization still using the same old fundraising methods? You know, the ones that typically involve sending a paper brochure to potential
“Hope for the best but prepare for the worst” isn’t just a catchy phrase; it’s the reality of how performing arts organizations must survive in
For any performing arts organization, the cost of publishing program books has always been a huge cost, as well as a time burden. But with
Just how much of an impact do printed program books have on the environment? We put together a quick visual to show the impact a
Performing arts organizations that pay attention to how long it takes to produce their program books gain more control over their expenses. Before you commit
Let’s talk sustainability for a moment. Does your performing arts organization have a sustainability strategy when it comes to the energy costs, greenhouse gases, and