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    Audience Access 360

    Welcome to Audience Access 360. Helping you get a three hundred sixty degree view of your patrons!

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    Category: Marketing

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    Digital Program Book Marketing

    Refreshing, Renewing and Re-Building Your Patron Email List

    April 14, 2021April 16, 2021 Garett

    We still have some way to go before COVID restrictions completely lift, but it’s not too late to start planning now. And that’s especially important

    Digital Program Book Marketing

    The Importance of Knowing Your Audience

    April 14, 2021April 14, 2021 Garett

    You can be the best artist or businessperson in the world, but if you don’t have or even know your audience, you may miss out

    Marketing Texting Tips

    Marketing to Your Patrons – 4 Tips

    April 13, 2021April 14, 2021 Garett

    Start an email campaign An email campaign is a chain of emails that promote a certain idea, topic, or event that helps build awareness, consumer

    Digital Program Book Marketing Program Book Texting

    The Shrewdest Restart Moves You Can Make

    March 17, 2021April 26, 2021 Garett

    COVID-19 brought the performing arts sector to its collective knees. Rather than experiencing a highly anticipated 20/21 season we all planned, we felt the impact of a

    Digital Program Book Marketing

    Who’s Looking at Your Program Book?

    March 17, 2021April 27, 2021 Garett

    Quickly—what’s the most looked at section of your program book? No, I’m not talking about your gut feel about what section your patrons are looking

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