No one wants to be just another name in a crowd. We all want to feel unique, like our needs and preferences matter. But when
Category: Tips
As every performing arts organization knows, the need to cut costs is never-ending. Many organizations are starting to adopt a powerful new cost-cutting measure that
A good digital program book is not just an animated page turn or a PDF version of your paper program book. It should be interactive
Nothing quite matches the feeling of seeing new mobile numbers and email addresses flow into your data systems from your digital program books. This contact
When you’ve worked hard to gather audience information, the last thing you want to hear is that you’ve only scratched the surface. But the truth
It’s true! Your program book can be a powerful lead magnet… but only if you’re using the right digital program book. Traditional Program Books Provide
Have you every thought your program books could have the power to increase revenues, cut costs, and improve patron relations? Sounds like a lot to
Wait, what!? That’s right, your tech stack. If it’s not, it needs to be. In today’s digital marketing age, everything your performing arts organization is
The good news is, there is! And you’ll be in good company with The Kennedy Center and The National Philharmonic who finally saw the light about the cost and
The COVID-19 pandemic accelerated the hybrid trend in performing arts. Even before the pandemic, many arts organizations were experimenting with ways to engage audiences digitally.