Performing arts audiences are evolving. Some patrons still cherish the feel of a printed program book, while others expect instant access to information on their
Category: Program Book
The performing arts industry is on the cusp of a major transformation. As audience expectations evolve and organizations face increasing financial and environmental pressures, digital
Transitioning from print to digital program books can be a daunting task for performing arts organizations. While the shift to digital offers significant benefits—cost savings,
Program books have long been a staple of the performing arts world, offering audiences a tangible connection to the event they’re attending. These printed materials
Text messaging has become a powerful tool for marketing in the performing arts industry, offering direct and immediate engagement with audiences. As more organizations look
Publishing a season of program books can be a daunting task for many performing arts organizations, not to mention time-consuming. According to our previous blog,
The performing arts program book is more than just a guide—it’s a critical component of the audience experience, a marketing tool, and a reflection of
Program books serve as a vital connection between the audience and the performance. It enhances the audience’s experience, offers valuable information, and can even serve
The performing arts industry is undergoing a significant digital transformation, reshaping how arts organizations manage their operations and engage with audiences. Among the innovative tools
For performing arts organizations, managing program book publishing in-house can be an endless operational drain. High printing costs, labor-intensive tasks, and tight budgets make it