Turning Clicks Into Stories—How Digital Program Book Data Speaks to Boards, Funders, and Sponsors Picture this: you’re standing in front of your board. You’ve got
Category: Digital Program Book
Consistency Is The New Currency: How Consistent Digital Program Book Data Transforms Audience Understanding If you’ve spent any time on X (formerly Twitter), you’ve probably
Why the First Connection May Be Your Most Powerful Marketing Tool It begins before the music. Before the lights dim. Even before a patron takes
Why Digital Program Books Are the New Social Media Powerhouse On a warm summer evening, the final curtain falls at an outdoor concert, but the
The shift away from fully printed program books is happening everywhere—from community theaters to large performing arts centers. But here’s what the most strategic organizations
If you’re staring down rising print costs and tightening budgets for the upcoming season, you’re not alone. With paper, ink, and shipping expenses continuing to
You might still be wrapping up your current season and looking forward to a slower summer pace—but if you’re serious about streamlining next season’s program
The planning window for the 2025-2026 performing arts season is here—and with it comes an important opportunity: not just to plan your events, but to
Planning for the 2025-2026 season looks very different than it did even a few years ago. Rising costs, tighter budgets, and shifting audience expectations are
Recommendations from peers often carry more weight than any marketing message. That’s why we recently asked our Audience Access users to share their honest feedback—how