Program books serve as a vital connection between the audience and the performance. It enhances the audience’s experience, offers valuable information, and can even serve as a cherished keepsake. Onstage Managed Program Book Services understands the unique needs of arts organizations and offers tailored solutions to ensure your program books are as impressive as your performances. In this blog, we explore the three distinct packages we offer—Trendsetter, Traditionalist, and Futurist—each designed to meet the diverse needs of different organizations.
The Traditionalist Package
The Traditionalist Package is a print-exclusive option, emphasizing timeless elegance and classic design. This package is all about preserving the charm and sophistication of physical program books.
Benefits
Organizations opting for the Traditionalist Package can provide their audience with high-quality, beautifully designed print materials. This package ensures that the tactile experience and aesthetic appeal of traditional program books are maintained to the highest standards.
Ideal For
The Traditionalist Package is ideal for organizations dedicated to preserving the tradition and tangible experience of printed program books. It’s suited for those who value the classic look and feel that only print can provide.
The Trendsetter Package
The Trendsetter Package is a blend of digital and print solutions, combining the best of both worlds. This package offers modern design elements while preserving the tactile experience of traditional program books, but in a slimmer version.
Benefits
With the Trendsetter Package, organizations can smoothly transition to digital formats without completely abandoning print. This approach allows for enhanced audience engagement through multimedia content, such as videos and interactive features, integrated within the digital version, all while reducing print costs.
Ideal For
The Trendsetter Package is perfect for organizations looking to embrace modernity without losing the essence of print. It’s an excellent choice for those who want to gradually introduce their audience to digital content while maintaining a connection to traditional printed materials, and also want to reduce their print costs.
The Futurist Package
The Futurist Package is geared towards minimal print runs and advanced digital integration. It leverages cutting-edge technology to offer a forward-thinking approach to program book distribution and audience engagement.
Benefits
With the Futurist Package, organizations can reduce their environmental impact through sustainable practices while enhancing audience interaction via digital platforms. This package is designed for maximum efficiency, innovation, and cost savings, ensuring that your program books meet the demands of the modern world.
Ideal For
The Futurist Package is perfect for forward-thinking organizations that prioritize innovation, sustainability, and cost savings. It’s an excellent choice for those looking to lead the way into the future of program book distribution.
Choosing the Right Package for Your Organization
Selecting the perfect program book package requires careful consideration of your organization’s values, audience demographics, and long-term goals. Here are some key assessment criteria to help guide your decision:
- Organizational Values and Mission: Align the package with your core principles and the message you want to convey.
- Audience Demographics and Preferences: Consider your audience’s preferences for print or digital formats.
- Budget Considerations and Long-Term Goals: Evaluate the cost-effectiveness and sustainability of each package in relation to your financial plans and objectives.
Case Studies
Consider the Marin Shakespeare Company in San Rafael, CA that has successfully adopted The Futurist package. Traditionally printing a magazine-sized program book consisting of 36 full-color pages with a quantity of 6,000, Marin Shakespeare Company was looking to reduce their printing costs, reduce their labor costs, and get started with digital. After analyzing the project, Onstage Managed Program Book Services proposed a solution that dramatically transformed their approach.
Solution Implementation
Onstage introduced a streamlined printed program book with minimal pages and a reduced print run for those who still preferred a physical copy. The digital version handled all the “overflow content” that was traditionally in the printed program but also has the capability to include interactive elements such as video interviews with directors and actors, behind-the-scenes footage, and hyperlinks to further reading and ticket purchasing options. The digital integration allowed for real-time updates and corrections, ensuring that all content was current and relevant.
Benefits Realized
The transition resulted in significant cost savings for Marin Shakespeare Company. Printing costs were slashed by over 40%, and internal labor time and costs associated with laying out and designing the program books were reallocated to their overall mission. Additionally, the digital format provided new avenues for audience engagement.
Outcome
The successful adoption of The Futurist package not only met but exceeded the company’s goals. Furthermore, the shift to digital aligned perfectly with their sustainability goals, reducing their environmental impact. This case study exemplifies how the right program book package can drive efficiency, engagement, and innovation in arts organizations.
Conclusion
Each of the three packages offered by Onstage Managed Program Book Services—Trendsetter, Traditionalist, and Futurist—provides unique benefits tailored to different organizational needs. By carefully assessing your requirements, you can choose the package that aligns best with your goals and audience preferences.
Ready to find the perfect program book package for your organization? Contact Onstage Managed Program Book Services for a consultation today and take the first step towards enhancing your audience’s experience with high-quality, engaging program books.
